It’s an ad actually. The main idea was to make something viral for a rock concert promoted by Claro, so the user would get this game and be able to play as the drummer of a virtual band. Also the programmer did a great job by making a system that allows the user to record the song it just done and send it to its friends.
Producing this ad took a lot of time because we had to use the magazines´ ads as reference and redraw it the way it would fit our needs. I wanted to make the animation very natural but inside the weight necessary so, I had to vectorize the entire illustration. For things like these people think I’m freaking nuts.